Here are the presentation slide from my latest speaking engagement. Benchmarks from past year’s holiday season have shown an exploding trend of customers combining multiple digital devices – such as doing research via their Smartphones but completing purchases via their tablets. As a result, marketers that continuously engage customers across digital channels and devices outperform their peers by continuing a relevant dialog.
In this presentation you will learn the top 5 best practices for bringing an omni-channel approach to personalized marketing and automated recommendations via your digital channels.
YouTube video for the recording of the webinar:
Powerpoint slides: