Web Analytics Blog by Sameer Khan

Maximize ROI Using Web Analytics & Key Web Metrics

Archive for the ‘Search Marketing’ Category

As you may know, Google recently turned the analytics and SEO industry upside down with their latest privacy campaign. The change in privacy has caused a stir on the web and social sphere. Everyone from SEO thought leader Rand Fishkin to Google Analytics evangelist Avinash Kaushik is talking about it.  [ Read More ]

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Real Time Analytics, SEO Analytics and more

Kudos to the Google Analytics team for beefing up Google Analytics with new design, awesome features and reports. With the launch of Google’s enterprise analytics, it will be interesting to see how the web analytics solution provider landscape changes. Adobe Omniture and IBM Coremetrics have been the leaders in the  [ Read More ]

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If you are an online marketer then I am sure mobile is a high priority on your to do lists. A phenomenal 233% growth in smart phone sales has sparked a revolution in mobile marketing. According to Forrester Research, B2B mobile marketing spend will increase 307% ($106 million from the  [ Read More ]

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Google vs Bing: Advanced SEO Analytics

Search marketing is my second passion after web analytics and getting analytics insights on search/seo is pretty cool. Rand Fishkin (seomoz CEO), did a great presentation on search analytics comparison of Google and Bing at SMX Advanced Seattle. The session was about using data to show what are some of  [ Read More ]

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Facebook is yet to crack the code of internet advertising that Google has mastered for years. In its most recent attempt to win the online advertising battle and woo businesses, Facebook is about to release some of the coolest features available on the face of the earth for advertisers. 1.  [ Read More ]

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