Search Marketing
Google vs Bing: Advanced SEO Analytics
Search marketing is my second passion after web analytics and getting analytics insights on search/seo is pretty cool. Rand Fishkin (seomoz CEO), did a great presentation on search analytics comparison of Google and Bing at SMX Advanced Seattle. The session was about using data to show what are some of the key influencers of ranking [...]
Facebook vs Google & Google Analytics – Final Round??
Facebook is yet to crack the code of internet advertising that Google has mastered for years. In its most recent attempt to win the online advertising battle and woo businesses, Facebook is about to release some of the coolest features available on the face of the earth for advertisers.
1. Super Local Marketing
Currently, being called as [...]
SEO Implications of Google Analytics Data
Web Analysts are always cautious when it comes to data sharing. Especially, when giving the data to Google in exchange of their free tools including Google Analytics.
If you are on the same boat and worried about losing your rankings then here is a quick video from Matt Cutt’s (head of Googles webspam team). In this [...]
PPC 2.0: Google’s Top 3 Paid Search Updates
Paid search has always been my second hobby after the web analytics. It is pretty amazing how paid search has evolved over time.
With significant growth in social media, paid search growth has slowed down a bit year over year. According to latest research done by Forrester Research, Inc., more businesses will shift a larger percentage [...]
Behavioral Ranking: Shocking Truth about the New Search Marketing Game!
Before you begin reading this post I want to warn you this could possibly give you sleepless nights for long time to come. All your search optimization efforts are at now completely at the mercy of search engines. If you think you are smarter and can “bypass” the search engine guidelines then think again.
Ten years [...]
