Web Analytics Blog by Sameer Khan

Maximize ROI Using Web Analytics & Key Web Metrics

Archive for the ‘Search Marketing’ Category

Facebook is yet to crack the code of internet advertising that Google has mastered for years. In its most recent attempt to win the online advertising battle and woo businesses, Facebook is about to release some of the coolest features available on the face of the earth for advertisers. 1.  [ Read More ]

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SEO Implications of Google Analytics Data

Web Analysts are always cautious when it comes to data sharing. Especially, when giving the data to Google in exchange of their free tools including Google Analytics. If you are on the same boat and worried about losing your rankings then here is a quick video from Matt Cutt’s (head  [ Read More ]

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PPC 2.0: Google’s Top 3 Paid Search Updates

Paid search has always been my second hobby after the web analytics. It is pretty amazing how paid search has evolved over time. With significant growth in social media, paid search growth has slowed down a bit year over year. According to latest research done by Forrester Research, Inc., more  [ Read More ]

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Before you begin reading this post I want to warn you this could possibly give you sleepless nights for long time to come. All your search optimization efforts are at now completely at the mercy of search engines. If you think you are smarter and can “bypass” the search engine  [ Read More ]

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