Ultimate Social Media Metric : Value per Unique Social Interaction

Social attribution has been a unique challenge for marketers to justify the spend on social media campaigns. We marketers are creatures of habit, and we always like to find ways to connect the dots between the revenue generated or customer acquired to our awesome social efforts! Trust me, you are not alone if you are doing this. We are all … Read More

Top 10 Absolutely Free Web and SEO Analytics Tools

Web Analytics is not just measuring the visitor interaction with your website. Social media has changed the way how people spent time on the web. Your prospects and customers are spending more time outside of your website. It is important to understand analytics of the web in order to learn web analytics of visitors. In this post, we will discuss … Read More